Marketing Specialist & Graphic Designer
BRAND MANAGEMENT. E-COMMERCE.
DIGITAL MARKETING. PRINT DESIGN.
ABOUT
Katie holds a master’s degree in marketing from Georgetown University and dual bachelor’s degrees in graphic design and strategic communications from Oklahoma State University. She has worked at National Geographic and USA TODAY, in addition to freelancing for clients such as Nest Thermostat and Tourism Australia. As the founder of Parrotfish, Katie has successfully scaled a sustainable personal care brand, overseeing product development, retail partnerships, branding, and market positioning.
Katie’s expertise spans strategic brand management, campaign development, retail-ready packaging design, and trade show representation, giving her a strong understanding of consumer behavior and market trends. Additionally, her graphic design background includes experience in television key art, press collateral, social media graphics, and email campaigns. As a founding member of New Bern Pride, she has led interviews, recruited, and managed board members, while playing a key role in shaping the organization’s identity and growth.
Originally from the Washington, D.C. area, Katie now resides in New Bern, North Carolina, for the duration of her husband’s military service. Outside of her professional life, she enjoys rock climbing, pottery, and fostering kittens for her local humane society.